Disclosure: This is a sponsored post written in partnership with Walmart and The Motherhood.
Think about what you ate today? Did you have a full breakfast, lunch, dinner? I know I did. But did you know that one in six people in America struggle with hunger at some point during the year? That means that millions of individuals may not know where their next meal will come from at times. Helping fight hunger can seem like such a huge feet to overcome but with the help of Walmart it has gotten just a bit easier. Walmart’s new campaign allows you to help out with just a couple simple easy steps! It is called Fight Hunger. Spark Change. and I will be taking part and I hope that you all will too.
Until May 3rd, we hope to engage people across the country, including the 140 million customers who shop at Walmart each week, in the fight against hunger and mobilize them to spark change in their local communities.
There are three easy ways for people to participate in the campaign:
1) Products. When Walmart customers purchase one of 240 participating products in Walmart stores nationwide, a donation will be generated by the product supplier. For every participating item purchased, a meal will be secured for the local Feeding America food bank.
2) Donations. Walmart customers can donate on behalf of a local Feeding America food bank at the cash register during checkout.
3) Photo Sharing. Anyone can take a picture of six friends who share their commitment to fight hunger and post the picture on Facebook, Instagram or Twitter as a public post with the hashtag #WeSparkChange. The six people in the photo represent the one in six people who face food insecurity in the U.S.
For every public post connected to the hashtag #WeSparkChange, Walmart will donate $10, up to a maximum donation of $1.5 million, to Feeding America and its member food banks. The amount raised from the social media photo challenge is on top of Walmart’s initial $1.5 million donation, resulting in a potential total donation of $3 million to Feeding America and its member food banks. The public can help Walmart reach its goal by posting multiple pictures, tagging friends and giving friends a 48-hour challenge to do the same.
The Fight Hunger. Spark Change. campaign comes at a critical time. many food banks are facing the time of year known as the “spring hunger gap” when food supply is often at its lowest level. Feeding America data suggests that many food banks experience a decline in food donations during the first quarter of the year, leaving food inventory at a low point at the start of each spring. I always remind my kids that they are lucky to have food whenever they want and that we go out to eat so much.
Also be sure to join Me for the #WeSparkChange Twitter Party!
On Friday, April 24, at 1 p.m. ET. I will be joining The Motherhood for the #WeSparkChange Twitter Party. The details are available on The Motherhood’s Vite page.